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FuzzMeasure Pro Cuts Price in Half

What do you mean the price is cut in half.? As far as I remember, the price has been $125 for a long time.

Actually, FuzzMeasure Pro 2.0 was released at a price of $250 to better match the pricing of similar software, such as WinMLS, which sells its entry-level professional package at $499, and goes up to $999. FuzzMeasure Pro 2 actually does a lot of the things that WinMLS does at $999, now at only 1/8th of the price, and with 1/100th the complexity.

The price was dropped back down to $125 (which 1.3 sold for since August 2005) in response to the increased popularity after the Apple Design Awards win, to keep the price competitive, and to expand the user base further (it's not just for high-budget pros!).

Maybe you missed the 2.0 release and pricing info when it was out (briefly, from June 12 to just recently), which can only mean that I need to do an even better job promoting the software...